Trust serves as the bedrock upon which our online business interactions are built. It is the invisible thread which moves through social media shares,...
Nurturing the roots of business growth
In the dynamic landscape of entrepreneurship, where change is the only constant, it’s imperative to periodically pause and reassess the foundati...
Why is being unique super important in business?
There are three levels of uniqueness of each business idea when you need to develop a unique business idea. Uniqueness is something that will make you...
What is your elevator pitch?
What do you say when someone asks you: “What do you do?” It has to be a quick, compelling description of your company which highlights you...
Is your business name safe on social media?
In today’s digital presence, businesses of all sizes need to establish an online presence. Social media platforms such, as Facebook, Instagram, ...
How to transform and enhance your business using AI
AI proves to be a game changer when it comes to streamlining business operations. It can automate tasks which consume time while freeing up human reso...
Who is your ideal customer?
In the pursuit of business success, it’s essential to understand not everyone is your customer. Renowned marketing guru Seth Godin emphasized th...
“I have started a business I am passionate about, so why am I not getting sales and or an interested audience?”
“Despite my hard work, genuine love and pride for the business idea I have come up with, I can’t help but wonder why I am not achieving th...
How do you embrace uncertainty and innovation in your business?
In the dynamic and rapidly evolving landscape of business, the ability to embrace uncertainty and foster innovation becomes paramount for maintaining ...
Everyone says they love your idea… until it’s time to pay. How can you transform admirers into committed clients/customers?
Turning an idea into a reality is an exhilarating pursuit. As entrepreneurs, we thrive on innovation, creativity, and the desire to bring something un...
Is it possible to start a business while employed?
Starting a business is an exciting and rewarding experience, however, it may also be risky if done incorrectly. One of the biggest mistakes new entrep...
Why does an author need a business plan for their book?
While many authors may view writing as a creative pursuit, it is important to recognize their book is also a “business”. Failing to develop a busi...