There are three levels of uniqueness of each business idea when you need to develop a unique business idea. Uniqueness is something that will make your business to be the only one of its kind of business. A unique business idea is something which increases the business potential energy of your business.
Many people in business seem to have a new and unique position, however, then compare their business to every other business out there, including our own business! We think what defines our business success needs to be compared to the success of other businesses. For many, while we want our businesses to be unique, we want to do it from the safety of being like everyone else business.
Understanding what makes you unique (should be) the number 1 priority for every person and every business.