Amidst the ongoing debates surrounding AI and automation, we find ourselves at a critical juncture in history.The impact that AI and automation could ...
Why do so many people skip the business planning stage?
When embarking on turning an idea into a business, laying the basic groundwork is essential. This initial phase sets the foundation for success and e...
Why does an author need a business plan for their book?
While many authors may view writing as a creative pursuit, it is important to recognize their book is also a “business”. Failing to develop a busi...
Why is a business plan essential for AI driven businesses?
Artificial Intelligence (AI) is becoming increasingly popular as a means of achieving efficiency and driving innovation. AI has the ability to process...
Why does a every business need an Exit Strategy from the start?
Picture yourself in a room, building, or house, having multiple available exits is more than a matter of convenience, it is a matter of safety and com...
Why is having an online presence important in this digital era?
Having an online presence is imperative. Without being online with a website and social media platforms, your business will never get the exposure you...
What is the difference between Marketing Strategy and Marketing Plan?
With any strategy in place, a business gains structure and solid foundations to breed a healthy and successful business. The primary value of a Market...
How do copyrights, trademarks, and patents differ?
Trademark: means to protect your brand name as well as market goodwill of your brand value. Trademarks indicate the origin of business and typically a...
Why are communication skills important in business?
In business, communication skills are important because you use them every single day. So, think about how you communicate via email, with your employ...
Why is creating a trustworthy and creditable brand important in business?
The functions or benefits of a strong brand for the organisation itself, of course, differ from the consumer benefits. Consumers are more likely to ac...
5 benefits of a Social Media Strategy
Creating a solid social media strategy for your business, not only helps your business look more credible to your audience, yet, it also helps you sav...
Top 3 tips to make your business idea succeed
According to the U.S. Bureau of Labor Statistics, approximately 20% of new businesses fail during the first two years of being open, 45% during the f...